In February, after almost 80 years of history, Alpitour was once again recognised as the “Top of Mind” brand for Italians when they think of travelling. This was confirmed by the research institute Eumetra, but above all by the experiences of the thousands of people who choose to rely on us every day. A result that reflects the value of our constant presence and a model of assistance that is unique within the industry.

For Alpitour World, a journey is not just a destination:
it is an experience that requires peace of mind, support, and people ready to step in at any time. For this reason, we have built a 24/7 assistance system based on central coordination, global presence, and concrete interventions carried out by professionals – not chatbots.

We are the only Italian Group with its own airline and hotel properties, enabling us to act swiftly even in the most complex situations, in collaboration with institutions and strategic partners such as the Italian Ministry of Foreign Affairs’ Crisis Unit.

In recent weeks, this model has enabled the return of more than 1,600 people thanks to 9 special flights from Oman, the Maldives, Sri Lanka, Tanzania, Kenya, Vietnam and Thailand.

In complex moments like these, what truly makes the difference is the promptness of our responses, our ability to listen, and immediate action. No automated replies, no artificial intelligence tools: only real, skilled people dedicated to finding fast and effective solutions.

Setting off with peace of mind is not a detail: it is an integral part of the travel experience.
And we know this. We have known it for almost 80 years.